Saturday, 5 May 2012

Denver Fashion Merchandising Sees Growth

Why is Denver fashion on the rise? Successful fashion merchandisers are taking advantage of the city's interests with a few basic principles of fashion merchandising.
The area called Cherry Creek North in Denver, CO, has seen a recent increase of retail fashion stores in the last few months. The variety of clothing the new stores offer is a great example of fashion merchandising at its best. The merchandise found at these new stores include:
  • Men's and women's sportswear
  • Ladieswear
  • Yoga wear
  • Home furnishings and design
  • Bridal wear

Fashion Merchandising at Work

Why is Denver an example of fashion merchandising at work? The fashion designers, fashion merchandisers, and storeowners responsible for the growth in retail fashion shops in Denver know something about retail: you must sell something different. And if it's already out there--sell it differently.
The fashion merchandiser:
  1. Recognizes trends: Colorado is a big recreational state, and even though Denver is a city, its residents are still big on sports. Sportswear shops are a sure bet if marketed correctly.
  2. Merchandises: "Merchandise" is a verb for fashion merchandisers. People who buy clothes live in houses, right? It sounds obvious, but with the number of clothing stores growing, merchandisers find success not only with clothing, but with furnishings for the home as well.

How to Start a Fashion Merchandising Career

To become a fashion merchandiser, the first thing you'll need is a degree. During your online or campus fashion merchandising program, you'll learn about fashion buying, fashion marketing, and retail business, earning the skills you need to start your own business or work for a retailer someday. And, if you're looking at fashion merchandising programs, be sure to consider earning your fashion merchandising degree online--it's an even more convenient way to start your fashion merchandising career.
Source
Denver Post
Joe Cooper is a freelance education and technology writer and edits medical literature. He holds a bachelor's in American Literature from UCLA.

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